Posts tagged Virtual Tour
Hilton Hotels & Resorts Implements TrustedPhoto-created Virtual Tour to Their Website.
ADA-compliant implementation of a TrustedPhoto created 360° Virtual Tour.

ADA-compliant implementation of a TrustedPhoto created 360° Virtual Tour.

Hilton Hotels and Resorts recently stepped up their web marketing. They chose us to create a high-quality virtual tour of their Denver City Center property in downtown Denver, Colorado.

We worked with Hilton to capture interior and exterior 360° views covering amenities, dining, meeting and event spaces along with all available room types. The fast 3 hour photoshoot minimized disruption to hotel operations.

After the photoshoot we went to work applying our proprietary photo development process to create beautiful and engaging true-to-life virtual 360° views. Within 7 days after the photoshoot we published the imagery into a custom Google Street View tour linked to the hotel’s Google My Business listing.

Hilton then worked with their in-house web development team to implement an ADA compliant webpage featuring the virtual tour imagery. Hilton can now invite online visitors to see what the hotel looks like, all from anywhere in the World!

The tour is also a great tool for Event Managers and Bookers. Reducing in-person tours frees up an amazing amount of time!

Thank you Hilton for choosing TrustedPhoto!




Freedom Service Dogs of America
A virtual tour of Freedom Service Dogs has been on our wish list for quite some time and we’re thrilled that it finally came to fruition. As a Denver-based nonprofit serving clients with disabilities all over the country—and with supporters all over the country—we are now able to give people who are unable to visit our facility in person a high-quality virtual tour. Daniel made the process seamless and captured our facility in such a beautiful way. We couldn’t be more pleased with the work of Trusted Photo and are grateful for their support.
— Michele Ostrander, FSD President & CEO

Recently, we received a serendipitous call from Freedom Service Dogs of America inquiring about hiring us to create a 360° tour of their facility in Englewood, Colorado. Little did they know our founder Daniel has a special connection to FSD.

Six years ago FSD trained and provided Fender (the coolest service dog around) to Daniel’s brother-in-law Michael. Fender gave Michael, who suffers from Dystonia, more freedom and a new best friend. Daniel has seen first-hand all of the good Fender has done for Michael.

To express his gratitude to FSD, Daniel donated 100% of the time and cost of creating FSD’s Custom Google Street View 360° tour. He truly enjoyed capturing 87 different 360° views from all around the sprawling facility. He even convinced a few pups to strike a pose some of the views! He then went to work creating the tour you see below. Please take a moment to take a look around.

Freedom Service Dogs of America is always in need of volunteers and donations. If you’re in the Denver area, please consider fostering a pup in training. If you’re not close by, please consider a monetary donation.

Thank you FSD!!!

Above average engagement on Facebook using 360° Photos

7-Day Facebook Boosted Ad with high-quality 360° Image. $200 budget. 

With outstanding CTR rates, our client BAC Appliance Centers - A Ferguson Company finds amazing value from the ultra-high quality 360° views we created of their kitchen showrooms in Denver, Colorado. 

Facebook 360° Posts

Facebook is a perfect place to invite visitors to experience the BAC showrooms in 360° / Virtual Reality. We assisted in loading the 360° view of BAC’s GE Kitchen to Facebook at maximum supported resolution (16K!). The view was then boosted with a budget of $200 and 7 days duration. The resulting metrics are simply superb!

The average CTR in the retail sector on Facebook is 1.59% and 0.90% overall (WordStream). BAC’s 360° post leaves those averages in the dust with an overall 4.9% CTR

Organic engagement is also trending very high at 1,948 people reached (nearly 10% of total people reached). In today’s Facebook environment, this level of organic engagement on a business page is far above average. 

Stats (GE Kitchen 360 Post):
People Reached (PAID): 20,043
People Reached (ORGANIC): 1,948
People Reached (Total): 21,991
Total Post Clicks: 1,076
TOTAL CTR (ALL): 4.9%
TOTAL CPC: $0.19
TOTAL CPM: $0.91

 

Google Maps and Custom 360° Experience

360° images have proved also to be a powerful engagement tool for BAC on Google and www.4bac.com. We worked with BAC to roll-out 360° imagery across multiple channels including:

  • Google Maps

    • Full showroom tour published to Google Maps Street View

    • 89,000+ Views since publish.

  • Custom 360° Experience

    • Clickable products throughout. 

    • Featured multi-media viewable within tour (videos & animations)

    • Featured prominently on www.4bac.com

    • Used in-house as a sales companion

    • 3+ Minute Average Time-on-Site!

The analytics from the Custom 360° Experience we created for BAC continue to impress. A CTA was placed on the 4BAC.com homepage driving visitors towards the tour. Average visitor time-in-tour (time-on-page) over the last 12 months has averaged over 3 minutes

Source: Google Analytics 2/28/17 - 2/27/18

Call us at (303) 881-8827 or send us a message. We'd love to explore what's possible with you and our 360° photography, 360° video production and marketing capabilities. 

Advanced Custom 360° Virtual Experiences

In 2012 we launched our Custom 360° Virtual Experience platform. Built with the latest technology and served up with low-latency to viewers worldwide, we've continuously striven to develop engaging and stunningly beautiful online 360° experiences. With clients ranging from manufacturers and retailers to adventure and event companies, we've taken a deep-dive into user interface and experience design while increasing the quality of our 360° photography and 360° video imagery by leaps and bounds. 

We're proud to share these examples built using our next generation Custom 360° Virtual Experience platform.

Customized branding, sidebar navigation, social sharing, and in-tour multimedia are all new features designed to boost customer engagement and bring customers through the door. 

Please check out the brand new experiences below we've created for Unser Karting and Events, and DACOR Appliance's new show kitchen at BAC Appliance Center

UNSER KARTING & EVENTS


DACOR Appliances

Direct Link: http://vr.trustedphoto.com/bac/dacor/360.html